Philip,
Yours is on the money...(SURFACE TENSION)
That, with a big maw crashing a popper or stick bait would be hard to beat on a front cover...
Stylish & open to ALL heavy surface luring aspects...not just poppers.
I've got my thinking hat on...
A boutique mag needs a stylish name that captures the essence of that "moment" we live for...the lure getting smashed...OR...focus on the species....Hmmm....