Tough one this....
I'd probably say:
Reel: Stella 10000SW with JM Monster 16000 Spool with PE 8
Rod: Carpenter DJ83MH ( Its an awesome long casting rod, and can work most reasonable sized lures well, and I own one already, and love it )
Lure: Tough one this, I battle to pick 10 lures, never mind just 1!!!! But I guess I'd probably go with old faithful in the form of an Ulua 120 or 150... I know not as glamourous as all the super high priced options out there, but its an incredibly easy lure to work and fish, and has caught me plenty of fish, and thats what counts... It also handles most sea conditions really well... Second choise would be a Bigfoot 140 probably because it too seems to just work all the time...